Word: salesmen
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...American salesmen this month are blitzing television viewers with offers for everything from fish scalers to phonograph records. To order a product the buyer dials a toll-free 800 number on the screen. The offers come thickest in the slow after-Christmas period, when television advertising time is cheaper and consumers are too pooped to return to stores. The marketers ring up 40% of their annual sales in January...
...major farmers' union, meanwhile, indignantly balked at a government offer of $1 billion in subsidies. Demanding $1.7 billion, militants blocked the track of the new high-speed TGV train for one hour. Traveling salesmen got into the act with a horn-tooting, traffic-jamming demonstration in Paris' Place de la Concorde to demand new benefits, including tax-free gasoline (the current price of $2.77 per gal. includes $1.01 in taxes). Even during a generally triumphant visit to his former constituency in western Burgundy this month, there was an undercurrent of rural dissatisfaction. Said one protest sign along...
...expanded program is expected to draw in at least $20 billion annually, and so financial institutions are pitching I.R.A.s with all the enthusiasm of oldtime snake-oil salesmen. Many advertisements promise investors that if they start saving now, they can be millionaires in their golden years. An ad run by Chase Manhattan Bank, for example, points out that a couple saving $4,000 annually will pile up $1.3 million after 30 years, if the interest rate stays at a 12% level...
...hold costs down, the company tried to sell its products without salesmen. At the Atlanta booksellers' convention in May, the company set up a booth and promptly turned away a passer-by in blue jeans, believing that she was just looking for free samples. The woman was actually a buyer for Waldenbooks, the nation's largest book-retailing outfit. Adding to the firm's problems, interest rates shot up, pushing the company's loan rate to 23% and driving the cost of interest to an out-of-the-universe $11,500 per month...
Forty per cent of the alumni responded to the survey, which shows Yale's class of 1957 to have the highest percentage of lawyers, salesmen and engineers...