Word: salters
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Dates: during 1940-1949
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...high time, declares Park Avenue Psychologist Andrew Salter, "that psychoanalysis, like the elephant of fable, dragged itself off to some distant jungle graveyard and died. Psychoanalysis has outlived its usefulness. Its methods are vague, its treatment is long drawn out, and more often than not, its results are insipid and unimpressive." With this blast against his rivals and competitors, Salter opens his Conditioned Reflex Therapy (Creative Age; $3.75), published last week. The book is more than a sneer at psychoanalysis and its father, Sigmund Freud; it is also a loose-jointed exposition of the wonders of Author Salter...
Never Mind Your Manners. Almost as extreme as his bitterness against the Freudians is Salter's veneration of Ivan Petrovich Pavlov, the physiologist who coined the term "conditioned reflex." (Pavlov's classic example: a dog which has heard a bell ring whenever it was fed will eventually drool whenever it hears the bell, even though no food is offered.) The behaviorist school is founded on what Salter calls "the firm scientific bedrock of Pavlov." Its main tenet: man is a creature of habit; he can be "conditioned" to the habit of not even hearing a pistol fired next...
...modest article (which never reached a large public), Dr. Robert M. Salter, chief of the U.S. Agricultural Research Administration, figured how much food the world could produce if it really tried. As a mark to shoot at, he took an estimate by the FAO (Food and Agriculture Organization of the United Nations) of how much food it would take to give every person living in 1960 an "adequate diet" (about what Americans get). By 1960, FAO believes, there will be 2,250 million people on the planet (other experts consider this estimate high). They will need 21% more cereals than...
Food for New Billions. Dr. Salter figures that if the world's present croplands were cultivated at the efficiency levels considered attainable in the U.S. by 1950 (this is conceivable), in 1960 they would produce nearly enough food to meet FAO's very generous requirements. Then Dr. Salter looked around the world for new soil to conquer, not by war but by intelligent change. Forty-eight percent of the land area, he said (ice, tundra, mountains or deserts), is hopeless for agriculture. In the remaining 52% there is plenty of room for expansion, for only...
Mutual's razzle-dazzle approach to a solemn subject brought mixed reactions. Throughout the show the audience giggled appreciatively. In Massachusetts, vacationing Sir Arthur Salter (TIME, Sept. 20) said thoughtfully: "In England we had a series of talks on atomic energy . . . but without any . . . music, applause, and the impersonation of isotopes to hold the flagging attention...