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...instructor come up with for an encore? Opening a delicatessen only a matzoh ball's throw from Harvard Square in Cambridge, Mass. "I see it as a social service," says Brooklyn-born Kapor. "The deli is for anyone who complains about not being able to find a decent pastrami sandwich in Boston...

Author: /time Magazine | Title: ENTREPRENEURS: Lox on a Floppy Disk, to Go | 9/21/1987 | See Source »

Seemingly within moments of Oliver North's appearance at the congressional Iran-contra hearings in July, quick-witted entrepreneurs rushed to cash in on Olliemania. There were Ollie T shirts, bumper stickers and dolls. The Old Man River Doghouse, an eatery in Tonawanda, N.Y., created the Oliver North sandwich, with beef, bologna, shredded lettuce and a "secret covert sauce...

Author: /time Magazine | Title: MARKETING: Ollie's Items Far from Hardy | 9/21/1987 | See Source »

...Joel Shelton of Boulder sold (at $12 each) fewer than 500 shirts bearing North's picture. John Lee Hudson of San Francisco is canceling plans for a mail-order Ollie doll ($19.95) because he received only 200 orders. And the Old Man River Doghouse has replaced the Oliver North sandwich with the Piggly Wiggly: a frankfurter topped with bacon and cheese. From hero to hot dog in just two months...

Author: /time Magazine | Title: MARKETING: Ollie's Items Far from Hardy | 9/21/1987 | See Source »

...late 40s, Sports Columnist Doug Gardner is divorced. His ex-wife glamorously remarries and surrounds their teenagers with luxuries. Doug is suddenly uncertain of anything, even jogging: Do you get the benefits of extra endurance now, he wonders, "when you're still able to eat a pastrami sandwich, or at the end when you're already on a life-support system?" The gloomy sportswriter imagines his own funeral, but it is only his columns that die. Corman offers savage, sparkling portraits of the hustlers and operators of professional sport, including a newspaper owner who believes in the lowest common dominator...

Author: /time Magazine | Title: Books: Mid-Life Throes 50 | 9/7/1987 | See Source »

...least within the White House, for coordinating the U.S. capture of the terrorists who had seized the cruise ship Achille Lauro. Though North claimed credit for devising and executing the operation, colleagues say Poindexter deserves the greater honor. They vividly remember him sitting coolly at his desk munching a sandwich from the White House mess and sipping a glass of red wine while directing the interception by Navy jets of the Egyptian airliner carrying the seajackers...

Author: /time Magazine | Title: Next, the Most Important Witness? | 7/20/1987 | See Source »

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