Word: sandwichmen
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Dates: during 1950-1959
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From thatch-roofed Amazonian villages to dusty cattle towns on the Argentine border, the rasping blare of loudspeakers drowned out other sounds in Brazil last week. Sao Paulo's skyscrapers shook to political singing commercials. Sandwichmen stalked the streets on stilts scattering handbills. Placards adorned nearly every lamppost in the land. Office seekers barnstormed the backlands in chartered planes; at least two lost their lives trying to fly in & out of bush-country airfields...
...Take the Liberty." Because Lipton "had no use for middlemen," he sailed for Ceylon in 1890 and invested in several tea plantations to supply his 300 stores. Britons were used to buying their tea in bulk; Lipton packaged it, hired sandwichmen dressed as Indians to parade through the streets advertising it, soon had everyone persuaded that tea and "Lipton's" were synonymous. By the time he moved his offices to London in the early 1890s, Lipton's name was a British household word...
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