Word: santoro
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Dates: during 2010-2019
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...left-wing commentator's show was canceled after Prime Minister Silvio Berlusconi accused him and two other presenters of making "criminal use" of RAI, the biggest public television network in Italy. Santoro waged a long court battle against the broadcaster and prevailed, going back on the air in 2006. Earlier this month, however, RAI suspended all of its political talk programming until regional elections are held on March 28, citing a need to maintain its political balance. This time, Santoro decided that his show, Annozero, would go on. He filmed a live version of his program Thursday that was streamed...
...That Italians were able to do so is a testament to the country's changing media landscape, in which social-networking websites have emerged as an alternative to an information industry long tied to the government, political parties and industrialists. To pay for his production, Santoro put the word out through Facebook and other social media sites, recruiting 50,000 people who paid €2.50 ($3.33) apiece. Corporate sponsors provided the Internet and satellite feeds. "The last time Santoro was off the air he was basically unplugged," says Bernhard Warner, director of Custom Communications, a London-based social media consultancy...
...last time Michele Santoro was forced off the airwaves, the Italian television presenter had to fight for four years before he was able to broadcast again. This time, thanks to the Internet, it's taken him less than a month...
...Santoro is hardly an outsider in an industry where press and politics often walk hand in hand. He first started working at RAI in 1982, and when his show went off the air, he served briefly as a European Parliament member, representing Italy's center-left political coalition. But supporters are hoping his efforts will be the first chink in what has been a tightly controlled media market. "It's still early days," says journalist Marco Travaglio, a regular guest on the show. "But we're going to try. If it works, it could set a precedent...