Word: saris
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Dates: during 2000-2009
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...European fashion culture, there are various flavors of Asian fashion culture. What's very interesting about the rise of fashion in Asia is that if you study fashion history, Asian cultures are maybe a chapter, and maybe only a paragraph. And there's a reason for that. The sari, the cheongsam, the hong bak, the kimono-they remained unchanged for hundreds and hundreds and hundreds of years. And then when we get to the West and in particular Europe and in particular Paris, in the 17th century, suddenly you have fashion. You have clothes that change, you have people competing...
...want this to be available for educational purposes,” Cheung said. “The site really fulfills the mission at the School of Public Health to take research and translate and communicate it in a way to benefit the world at large.” Sari R. Kalin, the Nutrition Source program coordinator who played a significant role in the redesign, said that the improved site provides the average consumer with basic recommendations and tips. The site also includes references to scientific journals for more in-depth information. Kalin said that with approximately 2.2 million visitors...
...mill seasonal flu, not the dreaded H5N1 avian flu that's prompted countries around the world to stockpile tens of millions of doses of Tamiflu. So how worried should people be about the prospect of drug-resistant strains of influenza A? Only modestly, says World Health Organization spokeswoman Sari Setiogi in Geneva. "Influenza A has been circulating for many years. It's not likely to cause a pandemic," she says. The patients who gave samples for the European study all showed only mild symptoms. What's more, just because a flu bug has adapted to survive drug treatment, it doesn...
...also is not bound by time - with modern technology and consumerism meshing with deep-rooted traditions, the country lives simultaneously in many centuries. Bijapurkar points out that there are no clean breaks from the past in India. Indian consumers want "this as well as that," she says; the traditional sari still rules, but the neighborhood tailor can make you a blouse to go with it that is entirely western in style and cut. There is no single set of values to be catered to. Half a dozen shops and hawkers' stalls sell all sorts of women's underwear...
With so many Indian consumers still opting for the traditional sari, it's not surprising that menswear would be the fashion category leading the subcontinent into the world of luxury. There are other factors, like the climate, that explain the popularity of menswear brands like Louis Philippe and Crocodile. In India, shirts are considered outerwear, and these two brands are well-known shirtmakers. Other high-scoring local brands such as Park Avenue, Allen Solly and Reid & Taylor focus mainly on men's business and formal attire (although they do manufacture women's lines and traditional Indian clothing)?which means...