Word: sarnoffs
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Dates: during 1960-1969
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...undergraduate. Another large area of interest is the world of business. An anthology* of 20 Essays that ran before Jan. 1 drew appreciative response from the business executives to whom it was sent. Characteristic was the appraisal of Radio Corporation of America's President Robert W. Sarnoff, who wrote us: "I have watched the development of this new journalistic form with interest and admiration and I am delighted to have a volume of selections for my library...
...DAVID SARNOFF by Eugene Lyons. 372 pages. Harper...
...this day, 75-year-old David Sarnoff, chairman of the massive Radio Corporation of America, Brigadier General of the Army in World War II and adviser to five Presidents, resents those years of everlasting drudgery and clammy poverty, and the denial of a normal family life. Eugene Lyons, Sarnoff's first cousin and a senior editor of the Reader's Digest, suggests that this deprived childhood sparked the insatiable drive for success which marked Sarnoffs public career. That is undoubtedly true, just as it is true that Sarnoffs success rests on his capacity for perseverance, his almost unique...
...looks less at the price tag nowadays than at quality, fashion, style, color. The biggest new main-line item is the color-TV set. Stores are selling all they can get-and in some cases letting go sets that they were saving for Christmas. RCA's David Sarnoff last week predicted that sales this year will hit 2,500,000. The TV-set and TV-tube makers cannot turn out sets fast enough to keep up with demand...
Partly because he cunningly let others take the credit (and the blame) for his mephitic machinations, partly because he carefully left few letters or other memorabilia, a full-length biography has never before been written. Author Sarnoff, 46, a Wall Street broker by profession, pays little mind to literary style or organization, but has done his historical homework thoroughly...