Word: saturn
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...that the hot new Ultra 64 machine it had promised to unveil later this year would be delayed until April 1996--after the critical Christmas buying season. Sega, which apparently was making its plans around Nintendo's original schedule, surprised everyone by announcing that its new 32-bit Saturn would be available immediately instead of in September. Sony, no stranger to the stratagems of consumer-electronics marketing, neatly parried with its own surprise: a pre-emptive price cut on the PlayStation--before the official list price was even set--to $299. That positioned the game system well below...
After swinging by Jupiter, Saturn, Uranus and Neptune and shooting spectacular pictures of the planets and their moons, the U.S. spacecraft Voyager 2 had by 1990 completed its Grand Tour of the planets and was speeding out into deep space on its way to the stars. But the temptation of one last backward look was irresistible. Swinging its camera around, it took snapshots of the now distant planets as they might appear to an alien craft approaching the solar system...
...good news for Hawkins, however, is that America is no longer the center of the video-game business. The real action this year is in Japan, where parents are gearing up for Golden Days, the gift-giving holiday season. There it's a three-way race between Sega's Saturn, which hit the market in mid-November, Sony's PlayStation, which appeared 10 days later, and 3DO. That's why Hawkins is not ready to give...
Listening to Don Flow, 39, who owns nine import, Saturn and GM dealerships, mainly in the Southeast, raises the same question. "The old game," he says, "was let the buyers beware, crush 'em if you can, make as much as you could off everybody. Better to make a kill now than a friend for life. We basically also made our customers turn into s.o.b.s. If a really nice person walked in, they were a lay-down in front of us. The industry had a lot of fun with those techniques...
Just a couple of months before his death, Kennedy went to Cape Canaveral to view the first stage of the giant Saturn rocket. Even as his scientists argued off to the side about how to land men on the moon, the President for a moment stood alone beneath the huge booster casing, rocked back on his heels and stared up. For those seconds, I could see he was beyond the earth, above the quibbling technicians. He was riding with history. I think he knew it was going to work...