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...necessarily, say consumer experts. "According to various research findings, a company will have a tough time increasing prices once they've lowered them," says C.W. Park, a marketing professor at the University of Southern California and editor of the Journal of Consumer Psychology. "Shoppers start to think the discounts are the base prices, and you risk alienating the shoppers if you raise them. Logically, you'd think that consumers would appreciate the lower prices and be understanding when they go back up. It doesn't always work that...

Author: /time Magazine | Title: Abercrombie & Fitch: Worst Recession Brand? | 8/25/2009 | See Source »

...When and if the economy heats up again, perhaps shoppers will return to the so-called aspirational brands like Abercrombie. But don't bet on it. "Retailers don't realize that consumers are spending less and doing O.K. with it," says Beemer. According to Beemer's research, only 40% of men and 20% of women say they'll spend at high-end apparel stores again. "Abercrombie keeps working to protect their brand," says Beemer. "But when you keep seeing 30% sales declines, you're going to protect your brand into oblivion...

Author: /time Magazine | Title: Abercrombie & Fitch: Worst Recession Brand? | 8/25/2009 | See Source »

...used for the procedure, except in cases of rape or incest, or when the life of the mother is at risk. Private health plans offered to government employees, including members of Congress, have also been barred from offering abortion coverage, as has the military. (See TIME's video "Seniors Say End-of-Life Care Matters...

Author: /time Magazine | Title: How Abortion Could Imperil Health-Care Reform | 8/24/2009 | See Source »

...forestry experts say more planes alone won't be enough to prevent major fires in Greece and other fire-prone countries along Europe's Mediterranean rim. Marc Palahi, head of the Mediterranean office of the European Forest Institute (EFI) in Barcelona, says climate change is making fires in the region more frequent and more deadly, but governments won't be able to tackle them effectively if they keep pouring money into firefighting rather than tackling the root causes. "Every year it's the same problem," he says. "We're just crossing our fingers and hoping the weather will be mild...

Author: /time Magazine | Title: As the Greek Fires Subside, Outrage Grows | 8/24/2009 | See Source »

...Megrahi for the bombing of Pan Am 103 by insisting that sanctions will not be lifted until the Libyan government accepts responsibility for the attack and pays compensation to the families of the victims. The response from Tripoli, in the words of its foreign minister: "Never." Well, never say never - Libya's ambassador to London hinted Thursday that Tripoli may indeed be prepared to pay compensation once Megrahi has completed his appeal process. But accepting responsibility remained out of the question...

Author: /time Magazine | Title: Why the West Will Be in no Rush to Lift Libya Sanctions | 8/24/2009 | See Source »

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