Word: scale
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Dates: during 1930-1939
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...obtain from Parliament. Ignoring the peasantry, the numerous artisans and small shopkeepers and the French middle classes, the Communists got the Premier to write into his bill a measure which would automatically have raised the wages of proletarian factory workers and other small-salaried employees on a sliding scale in exactly the proportion that French living costs rose-as they are sure to rise-in terms of the devalued or "Blum franc." This attempt by the Communists to exempt the proletariat, in which they have their main following, from the sacrifices other French classes are being asked to bear, brought...
...seven votes is the most luscious plum in the electoral pie, and Governor Lehman's record is one which should convince any thinking voter to "try try again" with the Republican ticket. For four long years, the Empire State's capital has been infested with a complete, though small-scale New Deal government. Lehman has made of the most powerful state in the union a mere pawn in the hands of his eccentric leader in Washington...
...produce a thousand quarts of milk weekly requires 15-18 milch cows, $10,000 investment in farm, stock, and tools, two men working 14 hours a day, 365 in the year, day help in rush seasons. Weekly return on such a layout today, $40. Wage scale for union milk wagon drivers in Boston: $38 a week plus commission, three days off a month, two weeks' vacation with...
...Farm subsidies equivalent to full tariff protection on the domestically consumed portion of crops, but no subsidies for large scale corporate farms. "Our cash benefits . . . will be limited to the production level of the family-type farm...
Institutional advertising, which tries to sell an idea rather than a specific product, is the oldest example of an attempt to build public confidence in business. On a broader scale is the type of campaign now being sponsored by the railroads, which are trying to sell a ride not on a specific train but on any train. For four years the Advertising Federation of America has been telling the story of U. S. Business by broadcast and printed word but advertising has been the hero. There are at least three campaigns now running which are trying to sell...