Word: scaleless
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Dates: during 1970-1979
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...problem, paradoxically enough, was not so much that it failed in the U.S. but that it hardly got a break. For every pure and major act of creation, like Mies van der Rohe and Philip Johnson's Seagram Building (1958), there have been a hundred ripoffs: bland, scaleless crates with their $50 per sq. ft. marble foyers and 100 Sheetrock offices, their eggbox planning, insipid detail and graceless proportions. The International Style expended itself in these shallows, not in its masterpieces. But what is the alternative? Not the culture of Vegas casinos and duck-shaped roadhouses beloved...
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