Word: scaling
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...seems odd to strike the campaign in the first place. Vieira Barocas contends that the original commercials put the gyrating gnome too front and center. Now he has more of a supporting role. In the new ads, Mr. Six rates the fun of various activities on a scale of 1 to 6 flags. Throwing a baseball at your dad's crotch? "Two flags," Mr. Six chirps. Riding a Six Flags roller coaster? "Six flags," Mr. Six tells us in a voice that sounds like a cooing father on speed. "More flags, more fun." (Read "Advice from an Economist...
...legalization effort is getting serious consideration from surprising quarters. In May, Schwarzenegger publicly called for a large-scale study to determine whether to legalize and tax marijuana...
...McDonald is not alone. David Hendler of CreditSights recently lowered his rating on Citi's stock to the equivalent of a "hold." Says Hendler: "Our view is that Citi is in the midst of a large scale disassembly of the global franchise, and the ultimate configuration of the company remains murky...
...easy to forget that for the past 50 years, thousands of American troops have been stationed in South Korea. This commitment is scheduled to decrease in 2012, when the US will hand over wartime operation control of forces back to the Korean military. This gesture is only the latest scale back for the American military in Korea, which has been dialing down its presence over the past decade...
...Faced with this situation, it seems absurd that the U.S. military plans to scale back in any way. There are 28,500 American troops in Korea right now, and that is a good price for détente on the peninsula. The peace and stability of Seoul, Tokyo, and Shanghai are of great interest to the United States. To this end, the present deployment is a cheaper solution than attempting North Korean regime change, and more effective than placing sanctions on a government that will let its people starve rather than cooperate...