Word: scarlett
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Belle of the ball was Vivien Leigh, who nearly everybody agreed looked right like Scarlett O'Hara. Darkly grinning Clark...
...They were conscious of participating in a national event, of seeing a picture it had taken three yea~s to make from a novel it had taken seven years to write. They knew it had taken two years and something akin to genius to find a girl to play Scarlett O'Hara. They knew it had cost more ($3,850,000) to produce the picture than any other in cinema history except Ben Hur ($4,500,000) and Hell's Angels ($4,000,000). They knew it was one of the longest pictures ever filmed (three hours...
...Scarlett. Midway in producing G With the W, Producer Selznick decided he was in no hurry to get going. The novel was too fresh in people's minds, which meant that they would be critical of any picturization no matter how good. Selznick still had nobody to play Scarlett O'Hara, and for more than two years he maintained himself in this useful and exciting dilemma with tenacity and an astute sense of showmanship. Polls were taken, scouts were despatched, a play about the search was written, had been running two months-and still no Scarlett...
Racked though they were with Scarlett fever, the U. S. cinemillions on one point were constant-the people's choice to play Rhett Butler was Clark Gable...
Clearly the time had come to find Scarlett O'Hara. The historic discovery happened (by great good luck) to coincide with the first takes of Gone With the Wind -the burning of Atlanta...