Word: schaecher
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According to Eric A. Schaecher, director of public relations for Nantucket Nectars, the line seeks to capture what he says is a still-developing market...
...think a lot of territory has been claimed yet," Schaecher says...
...result, Schaecher says, is that Nantucket Nectars can offer its products at a lower average cost--about $1.49 for its Super Nectars line--than some of its competitors...
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