Word: scharff
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Dates: during 1990-1999
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...Edward Jones, 27, and Charles Bergstresser, 24--started Dow Jones & Co. to pick up news and gossip and then peddle them to brokers, bankers and slippery speculators. In 1889 Dow Jones launched the Wall Street Journal, a four-page stock-and-bond paper. Price: 2[cents]. As Edward Scharff writes in his book about the company, Worldly Power, "The Dow Jones messenger boys and reporters hustled advertising and subscriptions while they made their rounds... Much of the financial advertising in the Journal was placed to buy the newspaper's silence...