Word: schenley
(lookup in dictionary)
(lookup stats)
Dates: during 1970-1979
Sort By: most recent first
(reverse)
...whole. Besides its "full-strength" (up to 75 proof) cocktails such as tequila sunrises and mai tais, Heublein is also marketing drinks with less punch (as low as 25 proof) but more in the way of vivid color: the Pink Squirrel, for instance, could be taken for Pepto-Bismol. Schenley is bidding for a share of the premixed market with a new line of twelve drinks-including an apricot sour...
...detonate an explosive he had presumably carried on board under his clothes; such a bomb would not be detectable with present airport security systems. The leader was a beefy, bearded man. "He was the goon, but he was nice," recalled one passenger, James Perkins, a regional sales manager for Schenley. "He kept his hand in his pocket all the time, as if he had a gun." One of the skyjackers was a young woman who claimed she was an American and was married to another member of the group. The terrorists were polite once in command, distributing...
Died. Lewis S. Rosenstiel, 84, prodigiously hard-working founder of the liquor giant Schenley Industries Inc.; in Miami Beach...
...that they are merely responding to a change in consumer preference, they also assert, paradoxically, that most drinkers cannot tell the difference in taste between 86-proof and 80-proof whisky anyway. Consumer resistance to the change, they say, is small. Still, some brands have not joined the trend. Schenley Industries, for example, is running ads pointing out that its Ancient Age bourbon is still, at 86 proof, as strong as ever. Also, there is a stern limit to the watering-down trend: 80 proof is the lowest the Federal Government will let a distiller go and still call...
...galvanize support for his fledging farmworkers' union, Cesar Chavez struck upon the idea of a mass march on the California state capitol. As Chavez said later to Jacques Levy, a former New York Times reporter, "We wanted to use the march for calling attention to the strike [against Schenley liquors] and we wanted to take our case to Governor Pat Brown. But also we wanted to take the strike to workers outside the Delano area, because they weren't too enthused...Equally important to me--and I don't know how many shared my thoughts on this--was this...