Word: schenley
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...movement-"la Causa'' to its members-has been unexpectedly successful in its attack on the grapes-of-wrath misery to which pickers, mostly migrant workers, have been subjected for generations. Thus far, nine of the valley's largest growers-most notably, Schenley Industries, Di Giorgio Corp., the Gallo Winery and Christian Brothers-have signed contracts with the N.F.W.A., elevating a laborer's average pay from $1.10 an hour to a minimum of $1.75. Other benefits such as medical care have also been won, along with more habitable work camps for the men and women who once...
...liquor purchases, usually for the family. To win over to particular brands this rising number of sippers and shoppers, the industry is doing everything from putting out primers on cordials (National Distillers Products Co.) to promoting fashion shows in which the clothes carry I. W. Harper Kentucky Bourbon labels (Schenley Industries Inc.). Currently, $25 million worth of holiday wrapping is being tucked around package goods to give it a glossy, eye-catching sheen for the Christmas trade, which accounts for 15% of all sales. The color combinations of blue, green and lavender and the expensive embossed paper and fabric wrappings...
...general strike in Delano, California, against 38 major growers. When the logistics of maintaining the strike proved too difficult, the AFL-CIO decided to confront the growers one at a time. Since that time, strikes and national boycotts have been carried out successfully against three now-infamous wine companies: Schenley, DiGiorgio, and Parelli-Minetti. Six others, including Gallo Wine, have singed union contracts after negotiation...
...there remained the single strongest tactic available to the UFWOC: the boycott. While strikes are easy to overcome in unregulated industries, a national boycott of the producers' goods can only be withstood for a relatively short time. The scandalous publicity and economic loss of a boycott brought Schenley to its knees a year...
Divorced. By Lewis Rosenstiel, 75, founder and board chairman of Schenley Industries: Susan Rosenstiel, 47, his high-living blonde wife; on charges of "habitual ungovernable temper"; after ten years of marriage (six of separation), no children; in Miami...