Word: schiaparelli
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...this was the end of a careful, lengthy investigation of the fashion industry. Since Mme. Schiaparelli appeared on TIME'S cover in the issue of August 13, 1934, no fashion designer had landed there. Early last summer, however, it appeared to Purtell, who keeps his eye on the world of fashion, that the new styles were about to become big news. Obviously, that was a Business story. After a candid examination of the industry, Designer Sophie Gimbel was chosen to illuminate what fashion was up to this time. The cover was scheduled for September, the month that ushers...
...intractable citizens who liked to look at more recognizable pictures. After 5½ years in Manhattan, Painter Marcel Vertes had just returned to Paris to open a show of the pastel, boyish maidens who have long decorated the covers of Vogue and Harper's Bazaar and sold Schiaparelli perfume in the U.S. A dozen gendarmes were needed to keep order at Vertes' opening, and all 50 of his agelessly sweet and sexy pictures sold out in a few hours...
When they weren't building, plastering or painting, the Americans cycled around the countryside, doing odd jobs wherever they stopped. In Paris 30 hostelers were invited to Schiaparelli's for tea, showed up unabashed in seersucker dresses and dungarees. At Scotland's Loch Lomond (they took the low road) some of them met the German founder of the Hostel movement, 73-year-old Richard Schirrmann. He had been almost blinded when the Nazis tied him to a cross and sprayed his face with tear gas for defying them...
...song recital was like a new Schiaparelli showing. The people who filled Manhattan's Carnegie Chamber Hall were largely buyers of music: singers, teachers and publishers. On stage, like a mannequin modeling a new plunging neckline, brown-haired, willowy Janet Fairbank paraded the latest creations in art songs. Tucked away in the corners of the auditorium were young composers, some of whose musical stitches and designs were being shown off for the first time in public...
Paris' fall fashion shows opened, and Schiaparelli's outstanding contribution proved to be a bustle-a bustle on almost everything. Molyneux's favorite colors sounded like sublimations: butter yellow, burnt orange, light mustard. Favorite couturière of the boulevardiers was doubtless Mlle. Alixt: she had daytime dresses with necklines clear to the waistline...