Word: schmaltz
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Dates: during 1940-1949
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...Knew Brunnhilde Like I Know Brunnhilde" ("wow--wow--wow what a frau") and Becthoven's 10th Symphony which smacked suspiciously of "Roll Out the Barrel." Fifteen minutes of slapstick were never more enjoyable as this bizarre ensemble umpahed its way through the finest of old Vienna schmaltz...
Call it corn, schmaltz or what you will, no Mickey-Mouse band wheezing through Till the End of Time could ever, by any stretch of the imagination, play anything but that...
...roaring pre-depression years, Arthur Schwartz produced "Dancing in the Dark" and later memorable scores for "Revenge With Music" and "At Home Abroad." Kaufman has hit pay-dirt consistently through two decades of the American tunitee;" and Leonora Corbett, the other-worldly bank on the smartness, sophistication, or schmaltz of another day, differently tempered--or perhaps the Messrs. Kaufman and Schwartz are, plainly and bluntly, "written out." Whatever the explanation, "Park Avenue" has tunes and situations that smack far too conspicuously of past playgoing...
Prentice-Hall have good reason to be half out of their minds. As a novel, The Miracle of the Bells is one of the worst ever published; as a business proposition it has cornered the schmaltz market and provides a role for every star in Hollywood...
Unhampered by the plethora of schmaltz that dogs many similar American efforts, MGM's Swiss-imported "The Last Chance" well deserves the title of the most intelligent non-documentary film to come out of this war. There have been more complex plots, more natural dialogues, and more starting acting, but the powerful impact of "The Last Chance" makes a good many box office smashes look somewhat green around the gills...