Word: schmalz
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Sandwiched between the brash novelties and love-dove schmalz on the bestseller lists last week was a prayer set to music. Its composer was no professional songwriter. She was a 42-year-old Cincinnati housewife named Gladys Gollahon, wife of a bus driver and mother of three children. Her song, Our Lady of Fatima, was the more-or-less accidental result of her own prayers...
...Fortunate." Kostelanetz' masterly mixing of melody and schmalz is still paying off. Columbia Records, celebrating his tenth anniversary as their biggest and bestselling Masterworks artist, announced last month that the U.S. public has bought more than 20 million Kostelanetz_ records in the past decade. On Columbia lists he stands first, with more than 50 classical and popular albums catalogued under his name...
Lena Horne is probably the only person capable of singing "Stormy Weather" in a movie scene, while a large, crystalline tear courses down her right cheek--and get away with it. She manages to make the schmalz inherent in the scene seem plausible. That the script calls upon her to perform such a feat, and that she does it, present a good summary of quality of both script and performers...
Flash of a Knife. In 1943 when he began designing the first postwar Studebaker, Loewy decided that current cars were too bulky, too laden with chromium "spinach and schmalz," and had too many blind spots for the driver. What he wanted was slimness, grace and better visibility. To his staff he mapped the grand strategy: "Weight is the enemy . . . Whatever saves weight saves cost. The car must look fast, whether in motion or stationary. I want it to look as if it were leaping forward; I want 'built-in' motion ... If it looks 'stopped...
...fast jive of Too Darn Hot, from the musical brio of We Open in Venice to the verbal lift of Always True to You (In My Fashion). And again & again melody and mockery go hand in hand-nowhere better than in Wunderbar, a charming bit of schmalz-and a devilish parody...