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Word: schmillen (lookup in dictionary) (lookup stats)
Dates: during 1975-1975
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Usage:

...mileage claims of some of the imports: 38 m.p.g. for the Volkswagen Rabbit, 39 m.p.g. for the Japanese Honda Civic. Those cars are in the forefront of the import surge, along with Fiat, Datsun, Toyota and British Leyland's Marina. Says Honda's U.S. sales manager, Cliff Schmillen: "There seems to have been a change in people's thinking. It has sunk in that energy shortages and high gasoline prices will be with them for the rest of their lifetime." Johnie Leake, a 26-year-old Manhattan Cadillac owner who last week shopped for a Toyota...

Author: /time Magazine | Title: AUTOS: Widening Beachhead | 4/7/1975 | See Source »

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