Word: schuller
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...Schuller...
...Robert Schuller, 59, a bland-looking but calculatedly theatrical performer, presides over the vast, glittery Crystal Cathedral in Garden Grove, Calif. Finished in 1980 at a cost of $18 million (paid largely by viewer donations), the structure serves as a dazzling stage set for Schuller's weekly Hour of Power. The show, seen in 169 cities, beats Swaggart in some audience listings. Schuller's TV budget is $37 million a year, and the 10,000-member cathedral spends an additional $5.7 million on non-TV operations. The author of several inspirational best sellers, Schuller shook 10,000 hands...
Four years before Bakker began building his network, Robert H. Schuller decided to start telecasts from California's first drive-in church, which he had founded in Garden Grove. His optimistic Christianity won a ready audience, and the church boomed. Emboldened by a nationwide fund base, Schuller opened the Crystal Cathedral in 1980. U.S. Christendom had never seen the like. Designed by Architects Philip Johnson and John Burgee, it has a 128-ft.-high network of white steel trusses supporting more than 10,000 silvered panes of glass, which diffuse an effulgence of brilliant daylight. Sunday mornings at the cathedral...
Jimmy Swaggart went on TV three years after Schuller and claimed his first No. 1 rating by 1982. Not that Swaggart was unknown in the South. He had long been a radio preacher and top country-Gospel singer (his cousin is Rocker Jerry Lee Lewis). The son of an Assemblies of God minister, Swaggart preached at his first street meeting at 19. "Son," said a policeman who was there, "you've got the fire." He has it still. Anyone who believes that TV has made the "hot" Gospel hell-raisers obsolete has not seen one of Swaggart's sweating, mike...
...HAPPY ATTITUDES, Schuller...