Word: schwartze
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...Last month, General Norton Schwartz, nominated as chief of the U.S. Air Force, said at his confirmation hearing that the U.S. needed to send a warning to Moscow in the wake of Russian media reports claiming that Moscow was weighing the deployment of nuclear-capable bombers in Cuba in response to U.S. missile-defense installations in Poland and the Czech Republic. The Russians should be told that moving bombers to Cuba "crosses a red line for the United States of America," he said. Let's just say that the Russian military brass have long felt the same way about Ukraine...
...fire arrows; they fire bolts or quarrels.) What bothers me is that The Gargoyle is a hymn to the power of love to triumph over time. Love triumphs over time only in romance novels. In literature, as in life, it goes the other way around. As the poet Delmore Schwartz put it, Time is the fire in which we burn...
...famous "daisy" campaign ad--the brainchild of media consultant Tony Schwartz, who died June 15 at age 84--was shown just once, on Sept. 7, 1964. But its cultural shock waves persist. "There hadn't been an effective ad of that sort in the history of the presidency," says Kathleen Hall Jamieson, former dean of the Annenberg School for Communication at the University of Pennsylvania. "[It] works because the audience fills in the meaning." And it worked for Johnson, who took 61% of the popular vote in a landslide win over Barry Goldwater...
...Schwartz, also a creator of the original antismoking campaigns, it is too brief a summary of his life's work. He made time for important causes, balancing blockbuster campaigns for Coca-Cola with public-service ads for AIDS awareness and fire safety. Finally, he was a skilled audio engineer whose diverse recordings are now in the Library of Congress. He displayed an unparalleled ability to home in on the sounds that best tell a story. As his son Anton remembers, "He was fond of saying that people who work in radio have the great fortune that humans do not have...
...given moment, however, only about 8,000 of them are in operation in the heavily traveled midtown area. Keep those cars moving, and traffic flows smoothly all over the island. Jam them up, and gridlock can spread like ice freezing. "In fact," says urban-planning consultant Sam Schwartz, a former New York traffic commissioner who helped the city prepare for the 1980 transit strike, "in the case of true gridlock, the streets are actually 60% empty. All of the crowding is at the intersections, with nothing getting to midblock...