Word: scrappier
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Dates: during 1990-1999
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...knew it was going to be a tough game. Princeton's very scrappy and they've had a very good season," freshman goaltender Cheryl Gunther said. "But we definitely dug deep and we were scrappier than them...
Dependencies and increasing returns are no guarantee of long-term survival, however, and nobody knows that better than Gates. He and his lieutenants are always on the lookout for the technological breakthrough that could permit some smaller, scrappier competitor to do to Microsoft what Microsoft has done to everyone else. In the past the company was content to let others lead the way-into online services, for example-waiting until there was a clear market opportunity before swooping in. Now Microsoft is starting to do its own basic research, spending $600 million a year trying to build computer systems that...
AmEx's future may lie in yet another direction. Last week Business Week reported that General Electric is exploring a takeover of AmEx; both companies deny the report. Meanwhile, AmEx's best hope for luring away clients from scrappier competitors may be its formidable electronic data base, which enables the company to develop extensive customer profiles. By zeroing in on people's purchasing habits, AmEx can enclose targeted discount offers in its monthly billings that encourage clients to ring up more charges on their cards. And who knows? Perhaps the back-to-values '90s still have room for some...
Tabloid TV programs have been bawdier -- and scrappier. After A Current Affair ballyhooed upcoming videotape of a call girl plying her trade with a bare-bottomed customer, said to be Fisher and a john, the competing Hard Copy aired a smidgen of the scene half an hour sooner, allegedly swiping it off a satellite feed. This prompted a lively melee over journalistic ethics in two corners not normally thought to possess many...