Word: screenings
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Ellen Davis, an NRF vice president, says shoppers were intensely focused on staying within budget. "Shoppers were looking for deals on lower-priced items - such as $10 toys and $9 books, not $1,000 flat-screen TVs," said Davis during a conference call on Sunday...
First, the participants were asked to memorize the correct location of 50 images on a computer monitor. The images were shown one at a time, arranged in a random place on the screen - a cat appeared on the bottom left, a gong on the top right and so forth. Each object was shown with a related sound - so subjects heard a meow with the picture of a cat, and a crashing noise coupled with the image of a gong. After studying the 50 images and locations, the participants were asked to take a short nap in a recliner...
...with electrode caps - akin to a white shower cap with a jungle of wires sticking out of it - that tracked their brain waves in order to determine their stage of slumber. Using an electroencephalogram (EEG), investigators monitored the sleepers' brain activity, and just when the squiggly lines on the screen showed that participants had entered deep sleep, researchers began playing a series of 25 of the sounds that the individual had heard earlier in the memory game. "[The volume] was a little over a whisper, probably much [quieter] than ... your iPod," says John Rudoy, one of the study's authors...
...lends support for the majority view: when sounds were played to the sleeping brain, the EEG patterns indicated activity - signaling that perhaps certain memories were being revisited - and this processing appeared to strengthen memories. "The meow somehow stimulated the association of the cat with a certain position on the screen," suggests Jan Born, a memory and sleep researcher at the University of Lübeck in Germany, who was not involved in the new study...
Cannes has the yachts, sundance the ski chalets, Berlin the tormented critics. But if you're bored of those usual suspects, consider the continuous and colorful calendar of specialized screen festivals that take place in Asia. South Korea's Pusan International Film Festival - held in a port once known more for cuttlefish than cinematography - has won a permanent place of prestige in the global film industry's annual circuit of stars and schmoozers. There are plenty more below the radar, however, advancing good causes and, from time to time, good work. Here's a roundup of a half-dozen events...