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...free music the only commodity they would control is live performance, along with any merchandise they could hawk in the parking lot after the show. Hollywood would also take a hit. People might still pay to watch movies in the theater--viewing on the big screen beats watching movies on your computer--but Hollywood would have to do without revenue from video stores. Who's going to rent what they can download for free? TV studios would likewise have to do without their cushy syndication deals, since the Net would become the land of infinite reruns. Hope you like product...
There are plenty of pictures on the way. This year Bruckheimer will release Bad Boys II (Martin Lawrence and Will Smith), Pirates of the Caribbean (Johnny Depp fulfilling somebody's really strange dream of bringing a Disney ride to the screen) and Veronica Guerin, the story of a murdered Irish journalist that's being delayed until the high-profile holiday season because the studio thinks the man who just months ago brought us Kangaroo Jack might be a candidate for his first Oscar. And Bruckheimer is making more television. The Amazing Race, the closest a reality show has ever...
ELEVATORS Commercials on flat screens in elevators may prove to be a godsend for those who hate small talk, as well as for advertisers who want to target a specific demographic. By placing ads in selected office buildings, marketers can reach high-earning, highly educated professionals likely to buy their products. Office workers spend an average of six minutes a day--24 hours a year--riding in elevators, usually looking at nothing but their shoes, according to Michael DiFranza, 41, CEO of Captivate Network. Captivate has installed 4,200 flat-screen video monitors in about 400 office buildings...
...passenger chooses not to engage an Interactive Taxi monitor, it will run loops of advertising, which a rider can mute. But if the rider touches the screen, the ads move to the right while the left side offers ways to get information of every kind from news headlines to hotel listings. In the future, Interactive Taxi hopes to enable consumers to order advertised items by swiping a credit card through a scanner attached to the video screen...
...filmmaker, best known for directing Monsoon Wedding last year, had flown in hours before from London, where she is filming a screen adaptation of William Makepeace Thackeray’s novel Vanity Fair, starring Reese Witherspoon...