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Word: screenward (lookup in dictionary) (lookup stats)
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Usage:

...super-talent scout (Rosalind Russell) is used to earning commissions as handsome as she is. But when the film begins she is having trouble locating a bunch of brawn adequate to .portraying The Whirlwind, hero of a best-selling romance which is rocketing screenward. In time's nick, she discovers that the book's author, a shy professor (Willard Parker), has just the physical architecture for the role. So she blandishes him into taking it, makes casual use of his infatuation with her to warm him up for the picture's love scenes...

Author: /time Magazine | Title: The New Pictures, Dec. 27, 1943 | 12/27/1943 | See Source »

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