Word: scripto
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Dates: during 1960-1969
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Perhaps God decided to pay them back. Their peerless outfielders Tom Agee and Ron Swoboda (a relic of the days of the hapless Mets) began making supernatural catches. Bonn Clendenon, who at the start of the season was a seller of Scripto pens, hit three home runs. Infielder Al Weis, a man who had never harmed anyone in his life, tied the last game with a home run. And when the Mets could not hit, they found other, more devious ways of arriving at first base. Not even the umpire, for instance, knew that Batter Cleon Jones had been...
Many other companies, including Consolidated Foods, Scripto and Burlington Industries, are turning a hard eye on expansion plans, especially for 1970. "We'll spend around $275 million this year, as we had figured to do," says Goodyear Chairman Russell DeYoung. "But next year we'll be looking at all our proposed projects with more caution. Possibly outlay will be down." Adds a Firestone official: "Some cutbacks are likely next year." Demand for business loans has begun to taper. The Federal Reserve Board last week announced that loans at major banks declined in July for two weeks, dropping...
...same time Scripto, one of the few manufacturers of writing instruments that make both their own ink and all the component parts for their pens, is profiting from the unexpected sales resurgence of an old company standby, the mechanical pencil...
...bolster the company's position in the cigarette-lighter market, Singer brought out a new butane lighter as a companion to Scripto's popular see-through Vu-Lighter. He is considering dozens of other new products, among them a novel wide-view camera...
Diversification is now a top item on Singer's agenda. Earlier this year, Scripto acquired Modern Carpet Industries Inc., a Georgia-based rug manufacturer, thus expanding into a field that Carl Singer knows well: the booming $15 billion-a-year home-furnishings industry. Singer intends, after building up capital for about a year, to look around actively for other fields far beyond both writing instruments and cigarette lighters...