Word: scriven
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Dates: during 1960-1969
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...they should in foreign markets, says the Commerce Department, because of a failure to use their proudest skill: salesmanship. "Out of 300,000 U.S. manufacturers, there aren't more than 15,000 who are doing anything at all about foreign trade," complains Commerce Department Export Director Edward Scriven. To maintain U.S. trade centers in London, Frankfurt and Bangkok, says he, "we have to canvass 3,000 to 4,000 businesses to find 50 that will exhibit, largely at Government expense...