Word: sculley
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...sunny weekend day last September, John Sculley scribbled a note on the screen of his Apple Newton palmtop computer in the living room of his Greenwich, Connecticut, home. "Let's make Spectrum a world success," he wrote to Peter Caserta, president of Spectrum Information Technologies. Caserta and his aides, who had come to woo Sculley, then demonstrated how their wireless technology could reproduce the scripted message on a fax machine a few rooms away. As the fax whirred, the former chairman of Apple Computer saw visions of a global wireless revolution and his own role in it. "That's when...
Last week the marriage ended as precipitously as it had begun. Sculley resigned from Spectrum and filed a $10 million lawsuit against Caserta. Two days later, Spectrum countersued for $300 million...
With a vision he once publicly compared to Barry Diller's plans for QVC, Sculley had hoped to parlay the valuable patents of the once little-known company into a behemoth befitting a new name he dreamed up for Spectrum: Global Wave Communications. What was to have been a comeback for the 54-year- old executive, who stepped down last June after failing to restart Apple's stalled rise, instead poses new questions about his business acumen...
When Apple Computer co-founder Steven Jobs burned out 10 years ago, the Silicon Valley company brought in marketing maven John Sculley. Now it is Sculley who has apparently flamed out. He has stepped down as CEO, but will stay on as chairman to focus on new business opportunities. His decision came a week after Apple warned Wall Street that a price war had seriously peeled its profits. Sculley had grown aloof, spending considerable time in Washington...
...they were fashionable. "This is by all odds the most important and lucrative marketplace of the 21st century." If Gore is right, the new technology will force the merger of television, telecommunications, computers, consumer electronics, publishing and information services into a single interactive information industry. Apple Computer chairman John Sculley estimates that the revenue generated by this megaindustry could reach $3.5 trillion worldwide by the year 2001. (The entire U.S. gross national product today is about $5.9 trillion...