Word: seagrams
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...wildly diverse group?thanks in part to Marion's standing in artistic-intellectual-entertainment circles. They have comprised a mint of Rockefellers, a socko of showbiz moguls from MCA's Jules Stein to the late Billy Rose, a tussle of tycoons that include Schenley's Lewis Rosenstiel and Seagram's Bronfman family, Macy's Jack Straus and Gimbel's Bernard Gimbel, Heinz Foods' H. J. Heinz II and Consolidated Foods' Nathan Cummings (see U.S. BUSINESS...
...Manhattan's Seagram Building, the skyscraper city's most tranquil and most costly tower...
...latest John F. Kennedy memorial, this one to be raised by a Dallas citizens' committee three blocks from where the President was gunned down. To design it, Dallas called in Manhattan Architect Philip Johnson, 59, codesigner, with Ludwig Mies van der Rohe, of Park Avenue's Seagram Building...
...with 15 six-pointed stars and 15 stripes to represent the original colonies and newly admitted Vermont and Kentucky. The faded flag had been among the English Calverts for generations. Last week, with a fine blend of loyalty and public relations, Edgar M. Bronfman, president of Joseph E. Seagram & Sons, bought the flag at a Sotheby's auction in London to return to the colonies as the property of an offshoot of the family tree, his Calvert Distillers...
Heat from Father. Selling to 119 countries, Joseph Seagram last year accounted for 87% of the parent company's volume, earned $17 million on sales of $796 million (including excise taxes). Edgar figures to raise the total soon to $1 billion. "There's a little heat from my father to do it," he says. While supervising the U.S.'s two bestselling whiskies, Seagram's 7 Crown and V.O., Edgar has become a strong believer in market research, "but not as a substitute for intelligence." And every day he sits, sips, and selects blends with his master...