Word: seale
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Dates: during 1990-1999
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...champagne-and-caviar time just yet for Vinagradov and his fellow cosmonauts. Not only do they have to seal off Spektr, there's also an argument back on earth over the worth of the battered module. "The Russians are eager to repair Spektr and get it back in operation," says TIME Science Writer Dick Thompson. "But American program managers don't believe that Spektr will ever be of much use ? because it could never be certified as safe." So much for a job well done. Some comfort for the Mir crew is a guaranteed place in the history books...
...wear a white shirt," he assures him), and he finally ends the conversation with a heartfelt "Thank you for your support of this company. I think the world's a better place for it." And so that's how Apple and Microsoft, Steve Jobs and Bill Gates, finally seal it--on a cell-phone call...
...this succeeds, Spektr can't be used until the cosmonauts patch up the damage to its skin. On Sept. 3 Solovyev and Vinogradov are booked for a second walk--this one outside Mir--during which they'll crawl around the module looking for any punctures, which they hope to seal with rubbery "hermetic patches." Spektr can then be repressurized...
WASHINGTON: Are you comfortable with doctors getting paid to stamp their endorsement on a thermometer? The American Medical Association, the nation's largest organization of doctors, and Sunbeam Corp. signed an exclusive five-year contract to put the AMA seal on Sunbeam products such as blood-pressure monitors and heating pads. In turn, the AMA gets a cut of the action...
Sound dicey? TIME medical writer Christine Gorman says the deal may have already devalued the seal: "It's when money is changing hands that we start questioning the ethics behind this kind of agreement." Gorman notes that some years ago the American Heart Association launched a more ambitious endorsement plan, only to scrap it because it was too controversial. So who do you turn to for unbiased product information? Try Consumer Reports, which rejects endorsement deals, says Gorman...