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Yahoo! remains the No. 2 search company in the U.S., with about 18% of the market. Google (GOOG), by most measures, is far ahead, at 65%. Microsoft falls far behind at 10%. It is unlikely that Yahoo! will regain market share on the PC, but the wireless market has not been carved up. It may take years before it is clear who leads in Web searches on handsets. It is also unclear which company will take the wireless lead in Europe, India, China and Japan. Yahoo! still has a shot at a prominent position for its core business beyond...
Yahoo! is also one of the most important forces in online display advertising. There is a temptation to say that the display business is aging and not as efficient at reaching consumers as search ads. But display advertising, barely a decade old, is a relatively new tool for marketers. It still has a good chance of gaining on TV, radio and print...
Yahoo! has some assets it could sell to raise money. Alibaba, the Chinese e-commerce company, and Yahoo! Japan could be worth in excess of $5 billion. Yahoo! may decide that it can buy businesses that do more to help its position as a portal and search company. In a poor economy, even good assets will be cheap. Picking up strategic pieces will be easier with a vault full of cash...
...University’s Center for Environment, found himself in the middle of an imbroglio this weekend when his study on the environmental impact of computing was used in an article by the Sunday Times—the British paper—to claim that two Google searches generate as much carbon dioxide as boiling a kettle for a cup of tea.Wissner-Gross later denied that this claim was included in his study, which he said was about web-usage in general, not Google in particular.Google is combating the Sunday Times’ article, which declared that...
...Australia's summer of shark terror began on Dec. 27, when local banker Brian Guest went missing while snorkling off a beach south of Perth in Western Australia. A search located a few tattered pieces from a wet suit belonging to the 51-year-old. Authorities concluded that he had been killed by a large white pointer shark spotted near the beach. (See the top 10 animal stories...