Word: season
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Dates: during 1970-1979
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...Hampshire, $1,351,000 in Florida. Connally needs to score big in the early primaries. He plans to pour money into Florida and other Southern states where he has regional appeal, and to buy as much TV time as possible in the hot primary season from January through March...
...symphony of warnings even has elaborate seasonal variations. Christmas, for instance, is the time to avoid giving little Johnny toys that can maim or pajamas treated with carcinogenic flameproofing. But every season brings fresh cautions against some new menacing gunk found in air, water, food, medicines. This year alerts were raised about stuffs used to treat dandruff, insomnia, alcoholism and high blood pressure...
...actually works?and saves money. This may not add up to Jimmy Carter's "moral equivalent of war," but the President's description of the energy crisis no longer seems absurd. Heat itself has regained its elemental magic, and keeping warm has become a tribal obsession. The season of Great Cold approaches. Scrape flesh from animal skins. Gather food. Drag tree limbs from the forest and pile them inside the mouth of the cave. Recite incantations. Make fire...
...there are indications in this cold season that Americans are beginning to believe that conservation offers the only way to fight back. Newly built homes everywhere are generally more energy efficient than the houses of a decade ago. Some public utilities across the country are offering (along with bill-stuffer assurances that nuclear energy is a good thing) free or low-cost energy audits of ratepayers' houses. The offers are being accepted by the hundreds of thousands. "There are frenzied people out there," says Austin Randolph, who handles such audits in Westchester County, N.Y., for Consolidated Edison. For a nominal...
...This season of makeshift and grumbling, however, may turn out to have been the period in which the U.S., without really noticing that its attitudes have shifted, passed a balance point toward the acceptance of solar energy. A principle of architecture's postmodern school is that architecture is not an instrument of social change; it reflects social change. If that is true, then the solar age may be on its way. In San Diego County, all new residences built after Jan. 1, 1980, must have solar hot-water heaters. In Santa Fe, solar-home builders Wayne and Susan Nichols estimate...