Word: seaters
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...seemed like an extremely clever idea at the time: a stylish two-seater commuter car that would be ideal for city traffic, small enough to fit in the tiniest of parking spots and highly fuel efficient. It seems like an even better idea now. But 11 years after Mercedes dreamed up the idea with Nicholas Hayek, the creator of Swatch watches, the minute Smart car has become an oversize drain on the automaker's profits. In the first six months of this year, Mercedes plunged into the red because of a massive $1.3 billion restructuring charge it took...
...managers were overly ambitious in developing new models too quickly, according to company officials and analysts. Hayek long ago dropped out. But even before the original model he helped to inspire had established itself, Smart moved on to new territory: the model range was extended to a four-seater, a roadster and a planned...
...same name: Muhammad Ali, 44, the noted U.S. automaker. That's right, Ali has gone from rope-a-dope to car star. Lee Iacocca, you could be in a heavyweight fight here. The poetic, peripatetic former boxing champion was in Egypt to announce the launch of a two-seater sports car, to be called the Ali 3 W.C. (for three world championships). The $25,000-to-$30,000 item will be turned out in South Boston, Va., starting next year, and the first batch will be marketed in the Middle East, where the Muslim convert's name...
...DeLorean sports car, now a collector's item; in Summit, New Jersey. After making just 8,900 cars, he was arrested for allegedly selling $24 million worth of cocaine to finance the failing company-which quickly collapsed. (He was later acquitted on an entrapment defense.) His stainless steel two-seater with doors that open upwards like a gull's wings did not sell, but won lasting fame as the time-travelling vehicle in the 1985 film Back to the Future...
...NEWEST STATUS SYMBOL The two-seater Lexus LS-F, designed to compete with high-end European roadsters, will be the first car from Toyota to crack $100,000. --By Joseph R. Szczesny