Word: seene
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Dates: during 1980-1989
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...moved her children to Louisville. Tom missed his dad, but says, "My father was not a guy to go out and hit baseballs to me. It was my mother who took me to my first ball game." In 1984 Cruise's father died of cancer. He had never seen any of his son's films. Though there was no reconciliation, Tom's father finally acknowledged his domestic mistakes. An edge of anger creeps into Cruise's voice: "But he never said...
Christian Okoye had never seen an American football game before 1982. When he did see one, he didn't much like it. The elongated shape of the ball seemed peculiar. He found the repeated stops and starts boring and confusing. Worse, he felt the frequent substitutions from the sidelines robbed the game of the natural flow that is the glory of soccer, his consuming passion since grade school...
...formula is simple: they give him the ball, he runs with it. "I have to work harder than anyone else," says Okoye in his Nigerian lilt, "because everybody knows more about football than me and I have to catch up." Marvels Schottenheimer: "I don't think I've ever seen anyone with the combination of power and speed of Christian...
...cases, the global concept succeeded brilliantly. Typically, a worldwide Saatchi campaign is custom tailored to the styles and tastes of local markets, though sometimes only a translation of the ad copy is necessary. The parent firm's memorable campaign for British Airways, in which the island of Manhattan is seen coming in for a landing at London's Heathrow Airport, has run in 40 countries. Customers have liked the global idea: Saatchi agencies now represent more than 100 clients in five or more countries, including Fisher-Price toys and Allied-Lyons foods...
With its meager funds, the FDA is responsible for monitoring 63,000 food firms, 14,000 drug companies, 13,000 medical-device manufacturers and 1,700 cosmetics houses. During the Reagan Administration, cutbacks at the FDA were seen by many probusiness advocates as one important means of unshackling industry. But now, with the number of staffers at the agency down to 7,500 from a 1980 high of 8,100, even business lobbyists are not so sure. "The problems at the FDA stem directly from the deregulatory process," says John Cady, president of the National Food Processors Association. "They just...