Word: segmenting
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...show's underlings over for "homemade" chili, ostensibly to discuss work. But while Sawyer's chili, which she ate with gusto, tasted fine, her guests got a meal spiked with salt. When she left the room, cameras taped staff members' denigrating comments. The stunt was designed for a segment exposing the fact that in social situations, people often lie. Upon learning of the ruse, some felt betrayed and one even contacted a lawyer. ABC killed the piece, denying Sawyer a major scoop on the possible existence of sycophancy...
...segment ended before Gates could help make scented candles, but Microsoft's point had been made. Gates' TV appearance was part of a two-pronged effort: a Microsoft p.r. campaign to counter those famously snarly Gates videotapes, and a courtroom defense, begun in earnest last week, to fight the antitrust charges against the company. At the center of both is Microsoft's peculiar vision of the computer world and its place in that realm. Microsoft sincerely sees itself as a force for good--bringing PC users technical innovation and consumer value--and far from being a powerful monopoly, feels threatened...
...home teams, the boom in top-of-the-line sport-utility vehicles has helped expand the market for luxury in new directions and fatten the profits of General Motors, Ford and Chrysler as Motown-made Navigators, Expeditions and Grand Cherokees have amassed the lion's share of the SUV segment. Last year SUVs accounted for 17.7% of overall Big Three sales, up from 12.7% five years ago. But even that segment is under pressure. In Detroit this week BMW is unveiling its X5, a so-called sport-activity vehicle that combines the company's vaunted performance with a light truck...
...which pioneered the luxury segment in the U.S., is aggressively pushing to preserve its eroding lead. Last year the company rolled out the Cadillac Seville STS, which blends the raw power and agility reserved for its Chevrolet Corvette with a cabin as quiet as the best European and Japanese sedans. And in Detroit this week executives are introducing what they trumpet as "the future of Cadillac" in a concept car called Evoq, a two-seat roadster with a supercharged V-8 engine, boasting such features as a voice-activated navigation system and e-mail that flashes everything from news bulletins...
...first informed me of the class's campaign against slavery. Initially, I didn't realize the significance of Keryn's concerns, but her persistence and tenacious focus on this international atrocity convinced me that I should spotlight the children's extraordinary effort. The credit for the resulting Nickelodeon News segment, which jump-started the effort, belongs rightfully to Keryn and other youngsters. This tale reminds us of some sage advice: Listen to your children. It is frequently they who show us the power of an individual to make a difference in this world. SUMNER M. REDSTONE Chairman and CEO Viacom...