Word: segments
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...more than $8,000 - drive 70% of auto sales in the country. "Ford was operating in just 30% of the market," says Khattar. "All the action was happening elsewhere." The diminutive Figo is Ford's bid for the sweet spot. "You have to be in the small car segment to be a relevant player in India," says Rajat Dhawan, who heads McKinsey's automotive practice in India. (See pictures of the world's cheapest...
...segment is getting crowded. Toyota, Volkswagen, GM and Nissan are expected to roll out small cars in India over the next two years. Suzuki India, king of the tiny automobile, is investing $2.28 billion in the country over the next five years to upgrade factories and strengthen distribution for a raft of new models. Even GM on Sept. 24 announced an unusual collaboration with Bangalore's Reva Electric Car, makers of the G-Wiz, to produce small, affordable electric vehicles for India. Mulally said recently that India would play a big role in accelerating Ford's presence in the Asia...
...impressed that I knew what I was talking about,” he said. “People wanted to share their experiences with me, and felt it was important that this book be written.” Paul Baranay, a junior at MIT, wrote an introduction to the segment of the book dedicated to the 2000s. Baranay was asked to write the introduction after Lotman read his description of life in Harvard Square on a MIT admissions Web site. “I never would have expected to be in this book. It is a very exciting project...
...another. Mullah Salam, a tribal elder from Helmand province, scene of heavy fighting between Taliban and NATO forces, told TIME why he switched to the Taliban: "Karzai's people made promises to me, and I in turn made them to my tribe, but these were never honored." This last segment of the Taliban is also made up of those seeking justice against NATO forces, a roster likely to grow after coalition jets killed over 30 villagers in Kunduz who were filling up fuel from hijacked NATO tankers. (See pictures of Marines at war in Afghanistan's Kunar province...
...fast-food segment, Peru's Chinawok, which specializes in cuisine developed by the descendants of the country's Chinese immigrants, is one of the fastest-growing franchise businesses in Latin America, with 52 branches in operation and another 10 set to open by the end of the year. Bembos, a Peruvian hamburger joint, has operations in other Latin American countries as well as two in India (serving a non-beef burger...