Word: selling
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...successful run at convincing Americans to pay upmarket prices for a version of Chinese food designed for American taste buds. But with business slowing down in the U.S. due to the recession and pressure from investors to increase sales, the company is now embarking on an expansion plan to sell its flavor of Chinese fare in several emerging markets. Over the next decade, it plans to open 30 restaurants in Mexico and another 34 in the Middle East, beginning with Kuwait City in December. It is also looking at several Asian countries. (See the top 10 food trends...
...Levitt and Dubner's biggest mistake in their examination of the topic lay in being seduced by a clever-sounding, cheap and contrarian shortcut. Climate change, however, is one issue for which the conventional wisdom still works, even though it's costly - and even though conventional wisdom won't sell 3 million books...
...things that are worthwhile projects in terms of the world of ideas or scholarship…We want to spend our money—what money we have—doing that kind of thing rather than try to publish something that will sell lots of copies and make lots of money. We want to do something positive for the world of ideas...
Ballooning federal debt will be a big theme, maybe the biggest, advanced by Republicans in the midterm elections. To counter the impression Republicans are trying to create that universal health care is going to grow the deficit, Obama has wisely made this claim a tough sell by insisting that health-care reform be deficit neutral. Why not take something that Republicans currently are clamoring for, in spite of the fact that it costs a staggering amount of money, and force them to prove their fiscal-conservative bona fides? Surely, the Republicans will oppose any surtax and lose...
...weirdest. Arguably, it is the world's first "narco-evangelical" gang. During this week's raids, U.S. officials found numerous religious images, "on fireplaces, in closets, everywhere," says one. La Familia members purport to be devout Christians who abstain from drugs themselves. In fact, they insist that while they sell meth and cocaine to the U.S., they keep it away from Mexicans. They also study a special Bible authored by their leader, Nazario Moreno, a.k.a. El Más Loco, or "The Craziest One." The cartel's profits have helped it build a large network of support among the poor...