Word: sellouts
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Dates: during 1950-1959
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...Good Thing. Santa Fe has shelled out for opera as though it were investing in big-league baseball. The opening week was a sellout, and Crosby is counting on 90% attendance for the rest of the season (which will leave the company with an easily manageable $5,000-to-$10,000 deficit). Direct contributions have poured in from service-station owners, haberdashers, statehouse employees and wealthy, retired businessmen. If some are not all-out lovers of opera, all have been touched on their civic pride, or calculate the potential profits to be had if Santa Fe becomes the Salzburg...
Carolina's squad of talented Yankees (TIME, Jan. 7) boasted a 31-consecutive-game winning streak. Kansas, beaten only once all season, had that 7-ft. Philadelphia phenomenon, Wilt ("The Stilt") Chamberlain. The meeting was sure to make a superlative game for the sellout crowd...
...sellout...
Time and again, Bradley ordered the dockers back to work, then backtracked because powerful Manhattan locals refused to go back until the other Atlantic ports had signed. Reason: the Manhattan leaders had been excluded from the final negotiations, suspected a sellout. Thus, from disunity in the I.L.A. as well as disagreement among the shippers, the strike sputtered on for five more days, was not finally settled until week's end. Cost to the shippers: $3,000,000 a day; to the 45,000 strikers: $9,000,000 in wages...
...provide Merman with Happy Hunting. As anticipated, she drove her sputtering vehicle to solvency before the first-night curtain. The advance sale: $1,500,000. Part of this take came from theater parties, a growing force on Broadway, which trade tickets for contributions to charity. (Happy Hunting drew 74 sellout parties plus 50 others that partially filled the theater.) Another force that sweeps up tickets in wholesale lots: the expense-account economy, in which advertising agencies and public-relations men pass out good seats to good clients and visiting friends...