Word: seltzers
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...Virginia Slims ads, there is a series of irritating mix-ups with taxis, ending with Tiegs standing in the snow at the wrong address. She is going to be late, and she hates that; it is unprofessional. But she reassures the embarrassed driver, and when she reaches Photographer Abe Seltzer's studio on West 22nd Street, she is unruffled, full of hellos...
Strobe lights detonate at one end of the big room; Photographer Seltzer is working with Nancy Dutiel, a wan, lovely blonde who is new to the Slims ads. Tiegs, her hair piled and pinned with a flower, sits as Makeup Man Way Bandy, an old friend, dips his fingers into tiny pots of color and touches up her face. What he achieves is a stronger version of Cheryl: the wide eyes more enormous, cheekbones more prominent, the nose a more perfect narrow line. "The only thing you have to be careful with is her lips," says Bandy. "They're thin...
...bends her knees, lowering her head so that he can give it a last swipe with his brush. A small, wren-colored woman, a stylist, darts up, makes an odd little ducking gesture that may be obeisance, and slips a bracelet on the racing sloop's left arm. Photographer Seltzer, a big, bald, hard-looking man, lies on his belly, chest soothed by a pillow, and begins to talk in the style parodied in Blow-Up: "Good, good, wonderful, great...
What Tiegs does now is a fast, intricate dance. She turns quickly, swirling the skirt of her red dress. She is very good. At the height of the swirl, and an instant before Seltzer's strobe lights flash, she smiles in a way that seems marvelously natural, although the smile's wattage is far greater than anything likely to be encountered in the real world. For perhaps 20 minutes, the pattern of turn, swirl, smile is repeated without letup, but with subtle variations. In these 20 minutes, Seltzer fires off four or five rolls of 36-exposure Kodachrome, perhaps...
...their opening $40-a-share offer, they have no intention of getting into a long battle for Miles-and besides Washington trustbusters are examining whether the acquisition would violate antitrust laws. Should they oppose the takeover, the traders who have grabbed up Miles stock may need some of Alka-Seltzer's plop, plop, fizz, fizz relief...