Word: serafin
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Dates: during 1970-1979
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When Dick Serafin left his TIME office in Chicago, the weather reports were forecasting only a light snowfall...
That prospect did not faze him at all. As TIME'S Chicago production and distribution manager, he is used to coping with the challenges of his city's winters. But Serafin awoke the next morning to find nearly a foot of snow on the ground, with more coming. "It was snowing so heavily," he recalls, "that I couldn't see the end of my block. I was completely surprised-and very worried...
...storm worsened, Serafin ordered five trailer trucks to leave for their destinations ahead of schedule. Then he and his staff chartered three Learjets for Sunday in case the blizzard knocked out the regular commercial airlines that normally carry the films of the editorial pages. It did. When the blizzard finally blew itself out, there were 30 in. of snow on the ground and O'Hare International Airport was closed...
...Waukee Airport, 30 miles away, began operating Sunday afternoon, and so did Meigs Field, a small facility on Chicago's lakefront. Serafin had a helicopter leased at Meigs and flew the film to Pal-Waukee, where the waiting Learjets immediately departed. Serafin was also finally able to get the ads through by truck, and the Jan. 22 issues, bearing the cover picture of Soviet Party Chief Leonid Brezhnev, rolled off the presses on schedule nearly everywhere...
...been a close call, the closest that Serafin, a 13-year veteran of TIME, or his fellow workers in Chicago can remember. "I never doubted that the magazine would come out," he says. "We were just too determined to succeed...