Word: sevening
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...roughly 3,750. But there's no denying that Burger King now offers the biggest burger in town. This month, the American fast food chain, in an oddball marketing tie-up with Microsoft, launched the Windows 7 Whopper, a 5-inch (12 cm) tower of meat stacked with seven beef patties and weighing nearly a kilogram - more if slathered with ketchup. The magnitude of meat has evidently blown the idea of a traditional lunch of fish and rice from the minds of men in their 20s and 30s, the main consumer of the new Whopper. As of Oct. 30 Burger...
...exceeded expectation, and Burger King decided to extend its campaign for another nine days until Nov. 6. Burger King spokesman Masahiro Unuma says the company is surprised by sales and the attention the Whopper has drawn, particularly on YouTube, where videos have popped up of people taking on the seven-patty challenge. Attempting to explain its popularity, Unuma offers, "It seems that the group of people who have an interest in the uniqueness of Burger King - this time with the 7-patty burger - overlaps with the group of people who have an interest in Window...
...think this younger generation has changed? The business moves so much faster now. It used to be if Andre the Giant and I had a feud, it'd probably play out six or seven months later at a big event. Nowadays, if Andre the Giant and Hulk Hogan have a feud at 9 o'clock, it's usually over by 9:30. It's a story-telling art form to create emotion and drama and I just think a lot of that is lost...
...played bass guitar for nearly 10 years before becoming a wrestler. What was the switch like? After watching wrestling for 20 years, I thought I had enough confidence to do it. There were no wrestling schools at the time. There were just six or seven huge 300- or 400-lb. wrestlers in a room, and to get in the business you had to take the livelihood away from one of them, take their place. So when I first went into the ring, they exercised me until I was ready to faint. And then they broke my leg. (See sports pictures...
...Some experts are wary of the proposal, though. A group of 20 scientists from seven countries who specialize in fatty acids have warned it could allow food manufacturers to deceive consumers. They say that without clear labels, companies can use plant-derived omega-3s in their products and pass them off as the superior, fish-derived omega-3s. "They would be able to pour in cheap plant oils, but imply that they deliver the same health benefits as fish oils," says John Stein, a neurophysiology professor at Oxford University and one of the scientists urging the European Parliament to vote...