Word: sexists
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Since National Airlines took off with its "I'm Cheryl. Fly me" campaign in 1971, the sexy-and sexist-slogan has enraged feminists. It has also pulled in business. National reported a 23% increase in passengers during the first year of the campaign, nearly twice that of the industry as a whole. Having succeeded that well with sex. National is now drumming up an even more suggestive campaign scheduled for television airing this summer. The new ads feature National stewardesses looking seductively into the camera and breathing "I'm going to fly you like you've never...
...Students often used to discuss various activities as "masculine" or "feminine." Said one: "I think I'll go into the foreign service. It's less masculine than politics. Competition, backbiting in politics tend to make you less feminine." In the coed dorm, such attitudes are challenged as "sexist" and "untrue." Some of these changes stem from women's lib, Reid notes, yet she is convinced from the tenor of her interviews that the coed dorm life-style was even more influential...
THERE IS ALSO no justification for the press's coverage of the SLA--biased, sexist, sensationalist, and superficial. The Boston Globe has devoted three days of features this week to a popular psychology-type diagnosis of Patricia Hearst's emotional development. In The Globe, she is described as dependent and weak-willed. The Los Angeles Times last February called her self-reliant and "a classic beauty." References to the sexual mores of the SLA women abound. Even Vin McLellan, a Boston Phoenix writer who has thoroughly reported the background of Donald DeFreeze, belittles the SLA for misspellings in their documents...
...didn't want Allen because I knew he'd be sexist," Cole said. "Asking Woody Allen not to be sexist is like asking Richard Nixon...
...problem with DeCrow's book is that it lacks the total perception or awareness needed for such a work. The one-sided view is accompanied by few suggestions for improvement or action. DeCrow says that her book is not a summary of laws on women. That is unfortunate, for Sexist Justice would function better as a strictly informational work than as a "feminist interpretation" which negates human dignities. Nonetheless this is a valuable book, if only because legal injustices are still painfully real to women in this country. As Abigail Adams once told John...