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...estate consultants and market observers say developers too frequently adopt a "build it and they will come" mind-set. Feasibility reports or market surveys are rare. Plans often stress sheer size over appropriate locations. "A lot of [China's] wealth remains concentrated in the metropolitan bases, such as Beijing, Shanghai and Shenzhen," says Arthur Kroeber, director of the market-research firm Dragonomics. "But that doesn't mean that those areas can support an infinite number of malls...

Author: /time Magazine | Title: Aspirational Hazard | 7/12/2007 | See Source »

...There's also scant attention to populating malls with the right mix of shops. Alan Liu, Shanghai-based managing director of Colliers International's North Asia practice, says most try to attract upscale brands. "Everyone thinks they need Prada, Gucci, Fendi in every project, even smaller ones," Liu says. "Well, the vast majority of customers won't spend their money on upmarket products like that." Indeed, at Beijing's Shin Kong Place recently, office worker Zhang Ting, 28, called the center's many high-end international brands "prohibitively expensive." While hundreds of local office workers like Zhang crowded the downtown...

Author: /time Magazine | Title: Aspirational Hazard | 7/12/2007 | See Source »

...fact, there are success stories. Shanghai's Raffles City and the MIXc, a mall in the city of Shenzhen, which borders Hong Kong, have good locations and a profitable tenant mix, says Bryn Davies, executive director of retail services for CB Richard Ellis in Greater China. And, despite the glut of space, the mainland's retail sector remains in bull-market mode. Economists expect as the country's consumer culture continues to develop, demand will continue to increase. China today accounts for 5% of global consumption, but investment bank Credit Suisse predicts that number will rise...

Author: /time Magazine | Title: Aspirational Hazard | 7/12/2007 | See Source »

Amid the relentless mania for making money that defines 21st century China, it's easy to forget that the country's stock markets in Shanghai and Shenzhen are less than two decades old. They may be barely out of adolescence, but they are already among the largest in the world. According to a forecast this month from PricewaterhouseCoopers (PWC), a global consulting firm, Chinese companies will raise $52 billion this year through initial public stock offerings in Shanghai and Shenzhen, more than double the amount forecast at the start of the year. Remarkably, this makes it likely China will generate...

Author: /time Magazine | Title: Echo Boom | 7/12/2007 | See Source »

...This rapid rise testifies to the buoyancy of China's equity markets. The relentless increase in stock prices in both Shanghai and Shenzhen-the former market has trebled in value in just the past 18 months-has triggered a stampede of Chinese companies eager to offer shares to a ravenous public. But is the IPO boom a historic milestone marking the permanent shift of China's financial center of gravity from Hong Kong to the mainland? Or is it a temporary aberration that, for investors, will come to a tragic and costly...

Author: /time Magazine | Title: Echo Boom | 7/12/2007 | See Source »

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