Word: shaves
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Dates: during 1960-1969
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...unusual problems. There is a floor covering for viewers who have elephants running through their kitchens and a deodorant that improves the social attractions of marble statues. There have been pens that write on butter, watches for attachment to boat propellers, electric shavers for Georgians who want to shave peaches and for kids who like to shave balloons. But the season's most ingenious problem-solver is just gurgling in: an instant lather for men who like to shave under water...
With four days' growth of beard. Skin-diver Art Pinder-so muscular that he looks like two small whales, back to back-jumps into a fathom and a half at Florida's Silver Springs. He shows how an enemy shave cream is useless under these conditions, then lathers up with Mennen Sof' Stroke, which sticks like biscuit dough while he mows the beard. A flavorsome little tuna named Judy Scott then swims into his arms...
...five hours of overtime off the work week of the kitchen staff in order to slash the operating expenses of the restaurant. An artist of the kitchen, Franey refused, said: "If I do it, my men quit on me. They are underpaid, getting the minimum. You cannot shave eggs. It's got no hair...
...then rides back to shave again...
...took pen in hand and wrote one of the most remarkable ads in recent years. Splashed full page in seven major newspapers last week at a cost of $23,574, it was Reeves's rebuttal to Federal Trade Commission charges that his agency had deceived TV viewers by shaving phony sandpaper in commercials for Colgate-Palmolive's Rapid Shave and by doctoring Standard Brands' Blue Bonnet Margarine with liquid drops that were billed as "flavor gems" (TIME, Jan. 25). Reeves's ad was addressed, in 84-point bold type, to Earl W. Kintner...