Word: sheerly
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Dates: during 1980-1989
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...confound the rules because he seemed like almost no one else in the limelight: he is, after all, the apotheosis of the regular guy. To a viewing public ordinarily soothed and stroked by carefully inoffensive spokesmen, Iacocca's bluntness was electrifying. In addition, of course, there has been the sheer quantity of exposure over the past five years. In all, Iacocca's 30-second spots have reached 97% of American households an average of 63 times apiece. But even that sustained barrage of television visibility was only a prerequisite for Iacocca's popularity, not its ultimate cause...
...Some guys in this business slow down, retire and take it easy," he says. "A couple of months later, they're dead." Not Iacocca. He has spent almost 39 years in America's pivotal industry, and he still glories in the hurly-burly of his factory floors, in the sheer quantities of capital ($2.8 billion) and steel (1.3 million tons) and humans (110,000 employees) that he must commit to producing 2 million vehicles a year. Iacocca likes it best when he can make managing a car company seem like a martial task, urgent and vast and possibly heroic...
...sheer complexity of the formula prevents students from accurately gauging their honors status on a running basis. Only on the eve of graduation can the Registrar's Office authoritatively dispel their uncertainly, correcting what are frequently false expectations...
Chinese officials often seem taken aback by the sheer novelty of their recent economic achievements. "Tell me," an experienced Chinese diplomat asked in Peking not long ago, "do you really think China is going capitalist?" It is not, of course. The key means of production remain in the ! hands of the state, and the Communist Party is firmly in charge. The question that should be asked is this: Is China growing out of its half-century-long embrace of Marxist metaphysics? The answer is a qualified...
...guided by tiny sensors--to hit warheads and decoys in space. An alternative is to fire the smart rocks out of devices called rail guns placed in orbit. The rail guns use a burst of electric current to accelerate the smart rocks along a rail. One problem is sheer numbers: immense swarms of smart rocks would be needed to hit warheads and decoys indiscriminately. The other option, picking out the warheads from the decoys, would require rocks that were not just smart but intellectual giants. They would have to be guided by tiny sensors sophisticated beyond any yet developed...