Word: shelf
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Dates: during 1980-1989
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Marketing and distribution have become more important than research and development. Exotic features like high resolution, phosphorous monitors and floating-point coprocessors are less important than getting a good position on a dealer's shelf or mounting an effective national advertising campaign...
Lourdes has long been the target of criticism from Catholics who are offended by the crass commercialism of the more than 700 religious souvenir shops, innumerable ice-cream parlors and other tourist businesses that line its narrow streets. Lourdes alarm clocks, fondue sets and cigarette lighters compete for shelf space with bottles of "Eau de Toilette a la Bernadette" (three scents), tin napkin holders depicting Bernadette and the Virgin, and plastic packets of "Lourdes Mints" guaranteed to be made from grotto water...
What both maddens and fascinates Americans about the Japanese success is the mystique of it. A shelf of dopesters' literature has been published to explain the Japanese phenomenon. Some is quite discerning, more of it is nonsense. The latter treats the Japanese success as a sort of mystical trick, a performance of managerial jujitsu. A concealed racist premise of these analyses is that?what's this??a colony of ants has taught itself to waltz. The wonder is not that they do it well, but that they...
...attempt to capitalize upon the growing. American interest in Japanese films, art, philosophy and literature Unfortunately, novels such as Masks tend to detract from the quality of some of the truly great Japanese literature which has recently become available in American markets. Leave Masks on the shelf Similar stories are easily found in the grocery store next to copies of the National Enquirer A true interest in Japanese literature will best be served by the novels of Soveki or Mishima...
...movies at the Brattle Theater on Brattle St. on the way to the Loeb Theatre often overstay their welcome. "Diva," for example, stayed for more than three months but the films shown are definitely top-shelf foreign delights...