Word: sherpa
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Clearly, some rivals don't. Southwest Airlines has mocked the majors in a series of advertisements that point out its own free checked-baggage service. JetBlue did likewise in a recent ad, offering a faux travel product to non-JetBlue flyers, the Extrago Sherpa Shirt, which "can hold an entire trip's worth of necessities, including the $20 bill you'll save by not checking...
...Areva's rise was built on that national commitment, but the company has also benefited from the ambitions of Lauvergeon, who, as a member of France's civil-service élite, first gained public attention as Socialist President François Mitterrand's sherpa during the 1980s. After taking control of the key state-owned nuclear companies, she merged them to create Areva eight years ago. Her early success in convincing foreign clients that nuclear was the power source of the future earned her a remarkable degree of independence from political meddling. "If you look at what she's done...
...your Sherpa make it home safely? My friend [and Sherpa] Tundu was with me. When we got above 25,000 ft., he started coughing up a lot of blood and he couldn't talk, so I paid for him to go on a helicopter to Kathmandu to see a specialist. When I get home, I'll e-mail him to see what happened...
...joined a New Zealand expedition to the Himalayas. Helped by ever-improving equipment and Nepalese Sherpa guides, mountaineers were advancing further and further up the world's tallest peak. In 1953 a team led by British Colonel John Hunt planned another assault on the mountain the Nepalese call Sagarmatha, "head of the sky." Hillary signed on. The 15-man expedition also included Hillary's friend George Lowe, the renowned Sherpa climber Tenzing Norgay, eight other British climbers, a cameraman, a doctor and James (now Jan) Morris, a reporter from the London Times...
...leader of a support team to Vivian Fuchs' planned crossing of Antarctica, he made a controversial dash by tractor to the South Pole, becoming the first person ever to reach it in a motor vehicle. In 1962 he began working to better the lives of the Sherpas who had so often helped him. His Himalayan Trust built schools and clinics and restored monasteries. The numbers of people - many almost totally reliant on Sherpa guides - who flocked to Everest in his wake left him uneasy. "Everest, unfortunately, is largely becoming a money-making concern," he said...