Word: sherwin
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Dates: during 1960-1969
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Paint cans and sponges in hand, and careful to use my shoulder rather than my wrist, I attacked the first wall with Sherwin-Williams gloss, trying for a flatheaded confrontation. There was something monumentally upsetting in the result; it was a chaos of raw emotion. The militant playfulness marking the first attack gave way to a scarifying vitality, almost flamelike, leaping forth and savagely sideways marking the spot where my youngest son had rubbed his backside across the wet wall. I charged on to the next one, which allowed for the incorporation of empty space, i.e., the doorway leading...
Discount operators, meanwhile, have had difficulty adhering to their old high-volume, low-overhead gospel. "Customers are demanding from us what they get in traditional department stores," explains Sherwin Newar, president of the Houston-based Sage International discount chain. This means credit, home delivery and more attractive stores-all of which cost money. Though many discount houses cut costs by using checkout counters and shopping carts instead of big sales forces, other increases in overhead have sent their price markups, once about 25%, as high as 35% -ominously close to the typical department store...
...said to her: 'I can't concentrate on my gin rummy with your flapping mouth.' That really started something." Wow, did it ever. Judy Garland, 45, had barely finished that bit of smile talk when she got a face full of brandy tossed at her by Sherwin Filiberti, 28, wife of one of Judy's business partners and a companion on what was supposed to be a convivial Pan Am flight to London. The drink throwing was followed, Judy claimed, by a screaming three-hour family-type argument between the Filibertis-all of which upset...
...Campaigns: "Scores of good advertisements have been discarded before they lost their potency, largely because their sponsors got sick of seeing them. The Sherwin Cody School of English ran the same advertisement ("Do You Make These Mistakes in English?") for 42 years, changing only the type face and the color of Mr. Cody's beard ... If you are lucky enough to write a good advertisement, repeat it until it stops pulling...
...going to overcome our own mistakes, and when we do that, we're going to overcome a system that has forced us to live in a ghetto and to go to the Sherwin School," he said...